Arden McLaughlin created Definita because she saw how so many people with whom she came in contact had difficulty defining who they were. She saw what made them stand out in the marketplace. Through her natural gift of storytelling, she could see the components that made businesses and people stand out and truly meet the goals they wanted to meet.
Arden also builds relationships. She ensures anyone on her team knows she leads with truth and integrity. It's through these relationships that she can effectively tell her clients' stories.
Definita is more than a PR agency. It's a way to build connectivity. It's a firm dedicated to sharing what you love to do with the world. It's a methodology honed and perfected throughout Arden's many years of practicing public relations. She's excited to bring that methodology to every person with whom she works.
Definita focuses on developing the right message for the right audience while always staying clear on your position in the market.
We showcase what problems you solve and what makes you the absolute best at what you do. Through our years of building relationships with media and community partners and ongoing dedication to perfecting our public relations craft, Definita is the ideal firm to lead your communication efforts.
The entire program is crafted from Arden McLaughlin’s decades of experience in public relations needs.
The hardest part about our job is sometimes we forget to share our wins and what we’re doing because we are so busy doing things for everyone else.
"If you're interested in becoming a great public relations professional, then this program is perfect for you! Thanks Arden!"
"You always stay on top of me and stay in tune with what is happening in our business. Thank you for making me feel like you hear me."
"My favorite part about the program was being able to work one-on-one with Arden; she was always available when I needed help and was happy to answer any questions I had!"
We dig deep into your business, your goals, your authentic self and find the key elements that create a relatable brand story.
9 AM - 5 PM , Monday - Thursday
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