Make Public Relations Your Top Sales Lead Generator

From day-to-day communication with key stakeholders to press conferences and major news stories to crisis strategy and communication, who you say you are in the market directly impacts how people relate and buy from you. With a Definita Message in a Cluttered Marketplace, you will get the results you desire.

Gain raving fans, Grow your sales

Definita creates and perfects this relationship, so you can be the business star you were created to be.

WHY CHOOSE US

Everything You Need

We showcase what problems you solve and what makes you the absolute best at what you do. Through our years of building relationships with media and community partners and ongoing dedication to perfecting our public relations craft, Definita is the ideal firm to lead your communication efforts.

ABOUT US

The best solution for solving public relationship problems

Definita is dedicated to its clients and communicating their impact. In partnership with you, we create your ideal message to reach your ideal client.

Professional Service

Definita focuses on developing the right message for the right audience while always staying clear on your position in the market.

Gain raving fans. Grow your sales.

The entire program is crafted from Arden McLaughlin’s decades of experience in public relations needs.

OUR SERVICE

Our Services

We start by identifying your brand story. Then, we go all the way into who you are, your goals, your authentic self, and find the key elements that create a relatable brand story.

PR-In-A-Box

Create a PR plan for your business with this step-by-step guide.

VIP Program

A PR partner who manages your communications efforts.

PR Coaching

Personalized coaching to help you achieve your PR goals.

TESTIMONIALS

Client Testimonials

The hardest part about our job is sometimes we forget to share our wins and what we’re doing because we are so busy doing things for everyone else.

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Conor Lucas

"If you're interested in becoming a great public relations professional, then this program is perfect for you! Thanks Arden!"

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Julia Williams

"You always stay on top of me and stay in tune with what is happening in our business. Thank you for making me feel like you hear me."

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Maria Watson

"My favorite part about the program was being able to work one-on-one with Arden; she was always available when I needed help and was happy to answer any questions I had!"

NEWS

News & Articles

At Definita, we pride ourselves in delivering the best public media for our clients.

Deana Cook, MSN, ANP-BC, Launches Children's Book Series

Deana Cook, MSN, ANP-BC, Launches Children's Book Series

Deana Cook, MSN, ANP-BC, released the first book in The Adventures of Bella & Ruby today entitled “Why is Ruby Barking” and is now available for pre-order. Bella and Ruby, Cook’s real life Frenchies i... ...more

Written By Arden Mclaughlin

November 09, 20222 min read

Millionaire Nurse Club Creator Opens Latest Venture in Charlotte, NC

nternational healthcare leader and entrepreneur, Veronica Smith Southerland, APRN, FNP-BC, FIEL, brings her talents to the University area of Charlotte when she opens her new Flo Hydration & Wellness ... ...more

Written By Arden Mclaughlin

September 09, 20222 min read

Book Review: Dream Big by Bob Goff

Book Review: Dream Big by Bob Goff

Potential clients come to me generally with this theme: I know I have a story and a purpose, but I have no idea what to do with either. And I certainly don’t know how to build a business and make mone... ...more

Written By Arden Mclaughlin

September 09, 20223 min read

Virtual Hugs + Tech Bugs

Virtual Hugs + Tech Bugs

Charlotte, NC- Bogues Consulting Group (BCG) has launched a community give-back initiative, Virtual Hugs + Tech Bugs, where volunteers teach the elderly how to use technology while fostering a relatio... ...more

Written By Arden Mclaughlin

September 09, 20222 min read

Arizona Native and Leader in Functional Medicine Offering Tips & Tests as COVID Mutates

Arizona Native and Leader in Functional Medicine Offering Tips & Tests as COVID Mutates

As ICU’s fill throughout Arizona and the state prepares for the COVID-19 outbreak to continue, LaWanda Mann, Certified Family Nurse Practitioner and owner of Family Tree Healthcare Clinic, has partner... ...more

Written By Arden Mclaughlin

September 09, 20222 min read

Kris Lang Sports Complex Hosts First Event to Benefit BOSS Nonprofit

Kris Lang, UNC Chapel Hill standout and 16-year professional basketball veteran has come home to Gaston County to open Kris Lang Sports Complex (K.L.S.C.) and its subsequent nonprofit, Build On Self S... ...more

Written By Arden Mclaughlin

September 08, 20223 min read

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We dig deep into your business, your goals, your authentic self and find the key elements that create a relatable brand story.

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Working Hours

9 AM - 5 PM , Monday - Thursday

arden@marketingdefinita.com

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